BQ Aquaris M10 Ubuntu Edition Tablets Can Be Pre-ordered For 259.90 Euros and Up

BQ Aquaris M10 Ubuntu Edition tablets were unveiled at Mobile World Congress last month, and were touted as the first Ubuntu devices supporting convergence. The two versions of the tablet are now up for pre-order.


BQ Aquaris M10 HD and M10 FHD Ubuntu Edition specifications:

  • SoC – MediaTek MT8163A ARM Cortex-A53 quad-core processor @ 1.5 GHz with ARM Mali-T720MP2 GPU @ 600 MHz
  • System Memory – 2GB RAM
  • Storage – 16GB storage + microSD card slot
  • Display
    • M10 HD – 10.1″ 10-point mulitouch screen; 1280×800 resolution
    • M10 FHD – 10.1″ 10-point multitouch screen; 1920×1200 resolution
  • Video Output – micro HDMI output
  • Audio – Frontal speakers, 3.5mm audio jack, FM radio
  • Connectivity – WiFi 802.11 b/g/n, Bluetooth 4.0, and GPS
  • Camera – 8MP rear camera with auto-focus and dual flash, and 5MP front-facing camera
  • USB – micro USB OTG port
  • Sensors – Light, accelerometer, eCompass
  • Battery – 7,280 mAh Li-Po battery
  • Dimensions – 246 x 171 x 8.2mm
  • Weight – 470 grams

M10 HD sells for $259.90 and M10 FHD for $299.90 including VAT and worldwide shipping, or respectively 30 and 40 Euros extra compared to the Android 5.1 versions.

Aquaris M10 Price - Ubuntu vs Android
Aquaris M10 Price – Ubuntu vs Android

The specs between the Android and Ubuntu versions appear to be exactly the same, so it looks like the price difference is because of the operating systems. The Ubuntu versions also have a free cover and protector screen, but I don’t think it’s enough to explain the price difference. The price will also vary depending on the countries. For example, French people have the “privilege” of paying around 10 Euros extra for a “copy” tax, and a few Euros cents on top for an Eco tax.

The Ubuntu tablets will ship the second week of April with Ubuntu 15.04, but they should soon get Ubuntu 16.04 update once the Xerus Xenial is released at the end of April.

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6 years ago

Possible explanations for the price difference (Ubuntu version more expensive than Android version):
From the cost side:
– higher cost due to higher return rate of Ubuntu versions?
– less economy-of-scale for Ubuntu version?
– a fee from Canonical on Ubuntu?
From the user value side:
– higher user value for the Ubuntu version because it is a PC too?

… just my thoughts …

6 years ago

But economy-of-scale cannot possibly be a factor – it should be the exact same hw as the android flavor, no?

I’m torn whether to get one or not. I’m in need of a new coding netbook, and this could perfectly cover my needs (huge battery, expandable storage, solid build quality, aarch64), except for the 2GB ram – that means no -j4 (more often than not).

why u no 4GB, BQ?

6 years ago

I am not sure but there is still no Mali 3d hardware acceleration so still works of cpu?

6 years ago


Implementing (and supporting) an OS (Android resp Ubuntu Mobile) on HW takes time and thus money. If you can ‘spread’ those costs across 100.000 resp 1.000 devices makes a big difference. So economy-of-scale is involved.

6 years ago

Right, I was thinking of BOM alone.

Weller PCB manufacturer